Explore an unusual Reggio Emilia through amateur film sequences (now historic) in a tour that will bring visitors in the same places where they were filmed.

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What

Play The City RE is a map that allows users to explore the urban space through the geolocation of precious and unpublished images in motion. To discover an invisible city, lost in a distant memory, come to life again through the eyes of its own inhabitants. Thanks to the surprising 8mm and Super8 films, today the city is revealed and captured through the changes of more than forty years (1940-1980). The amateur film indeed preserves the more intimate and authentic memory of the last century, in a suspended atmosphere between dream, desire and reality.

The Play the City project, whose the APP is the first outcome, involves the construction of digital products based on audiovisual heritage collected from private amateur films. The goal is to enhance and disseminate this hidden and inaccessible heritage, using technological tools that allow their use at various levels and on different devices. The contents of the project are images of a living past documenting the urban space and its transformations, the daily life, the collective rituals, the work and the leisure.

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Why

Because the combination of 120 clips selected and digitized from more than 500 hours of the Reggio Emilia Home Movies film archive returns a kaleidoscopic portrait of the city, different for each user. “Amateur” because of the affection that everyone feels towards the places they lived in and filmed for future memento. Each fragment will suggest to citizens and tourists micro-stories and unusual points of view, in an atlas of images and emotions through time and space.

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Where

Play the City RE is available in three formats: Mobile HTML (multiplatform), iOS and Android, to ensure the accessibility from a wide range of devices.

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When

The app will be presented on Saturday 16th May 2015, 11.30, at Biblioteca delle Arti, Piazza della Vittoria 5, Reggio Emilia, in the wider context of Fotografia Europea.

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